Sacem is launching a brand-new podcast series with Music Ally, exploring the major digital and innovation challenges reshaping today’s music industry.
As AI becomes deeply embedded in creative workflows, what does this mean for authors, composers and music publishers? In this episode, David El Sayegh, Sacem’s Deputy CEO shares the organisation’s strategic vision for navigating this fast-moving landscape. From copyright policy and the central role of human creativity, to the development of tools aimed at ensuring fair remuneration in this in this evolving landscape, the conversation explores how collective management organisations can protect creators while engaging constructively with AI providers.
Listeners will also hear Sacem’s perspective on key issues such as the use of copyrighted works to train AI models, the need for a legal framework to establish a presumption of use of protected works by generative AI systems, and the importance of building a shared understanding of AI across the global CMO community.
The episode further looks ahead to the technological and business transformations driven by AI including potential new revenue streams, as well as the financial risks creators may face as AI reshapes music production and consumption.
A must-listen for anyone interested in the future of music rights, this podcast offers a clear and thoughtful overview of how Sacem is approaching AI balancing innovation with fair remuneration.
Published March 16 2026